So who is the winner for the internet advertising in 2007? Guess who is the winner? As we can see the most ads revenue goes to Google. With a very powerful tools of Google Adsense and Google Adwords, Google is leading the market with a significant value. With the new upcoming product called Google AdManager that will be launched soon. Invitation link is here.

I still could not see the impact of YouTube as the new advertising vehicle for Google. What I read was the server cost itself is more if compared to the revenue from the advertising.

Ads Market Share

Come second is the News Corp that took a brave steps to acquire MySpace. The investment is really worth it. Third place is Microsoft and where is Yahoo in the bar chart? I could not see it? Oh..ok number 5. This is a never ending race. Starting from next month, I will be venturing in the same lane with Google and News Corp.

We planned to start it from small and our target is for the next three years we will be one of the biggest internet advertising company in Asia as we have counterpart in the USA and also United Kingdom.

The projects will be launched soon in Malaysia and we will have a press conference to get it announced. GPMS (Gabungan Pelajar Melayu Semenanjung) President; Datuk Reezal Merican Naina Merican clearly stated in the press conference last week on the postmortem for the BN major lost in achieving the 2/3 of the Parliament seats. He told the press that the way to tackle the and reach the teenagers are by having more information online.

Indirectly it will boost our local internet advertising revenue as the politician party started to realized that the power of the internet as the second medium. The mass medium like Television and Newspaper is totally owned by Government and they controlled the media as we lost our freedom. This is the main reason for why most of the people turn to the alternative media; Internet.

So long for now. Look at the second graph below for the total profit and loss :

Ads Market Share

Quoted from Associate Director of Synovate in Hong Kong, Susanna Lam :

“But when it comes to how people feel about media, it’s the internet and mobile phones that are most often rated an absolute necessity. Indeed, the mobile phone is fast making inroads as the ‘third screen’ in people’s lives,” she said.


Related posts:

  1. Mobile Advertising, Future Advertising Solutions
  2. Internet Advertising Malaysia; Growing by Numbers
  3. Internet Advertising Everyone?
  4. 29 Million Spent For Advertising By Barisan Nasional
  5. Wimax License Winner

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